Lawsuit Alleging Greenwashing Filed against Procter & Gamble for Charmin Toilet Paper
Last month, a putative class action was filed against Procter & Gamble challenging various green advertising claims for its Charmin toilet paper. The complaint brought a variety of state law claims targeting P&G’s sustainability claims, including “Keep Forests as Forests,” and alleged that the claims were explicitly false and misleading. According to the complaint, P&G’s...
Miami Reporter Helps Rescue Driver After Accident
WPLG reporter Roy Ramos helped free a truck driver who was trapped in his cab after an accident. According to the Florida Highway Patrol, a tractor-trailer truck with a container carrying wine crashed along the Florida Turnpike's southbound lanes in Hollywood. The reporter for the Miami ABC affiliate said he and another witness pulled the...
Amazon’s Ad Revenue Was $56 Billion Last Year
The numbers $56.2 billion -- Amazon's 2024 ad revenue in net sales. $17.3 billion -- The amount Amazon made from net sales of its advertising services during the fourth quarter of 2024, a 18% year-over-year increase. $69 billion -- Amazon's run rate for its advertising business. $638 billion -- Overall net sales in 2024, a...
Nike planning to air Super Bowl commercial, per retail analyst note
Nike is planning to return to the Super Bowl after a 27-year hiatus, according to a recent resesarch note from an analyst.
Pinterest’s fourth-quarter ad sales, revenue outlook top estimates
The advertising business continues to grow despite increased competition from much larger rivals in the social networking space.
Atlanta Fox Station Partners with Radio Station to Launch Simulcast Channel
Atlanta Fox owned station WAGA Fox 5 has partnered with Radio One Atlanta to launch a 24/7 audio simulcast channel of the television station's streaming content. HOT 107.9 HD2 will now be the home of non-stop content provided by Fox 5's digital properties. "Our team at FOX 5 is constantly seeking out new ways to...
GoDaddy’s Super Bowl Return: Reimagining Small Business Success With CMO Fara Howard
In this episode of Marketing Vanguard, host Jenny Rooney speaks with Fara Howard, CMO of GoDaddy, about the company's return to the Super Bowl after an eight-year hiatus. Fara shares insights into GoDaddy's transformation from a domain provider to a comprehensive digital partner for small businesses. She also discusses its AI-powered product Arrow and the...
Super Bowl updates—OpenAI is in, Ram twists a child’s tale and DoorDash does girl math
Ad Age is counting down to Super Bowl LIX. In the days leading up to the game, which will air on Fox on Feb. 9, Ad Age will bring you breaking news, analysis and first looks at the high-stakes Big Game commercials—all in our Super Bowl newsletter. Sign up right here to get them via email. AI arrives It took a while, but artificial intelligence is finally showing up in Super Bowl campaigns. Meta this week revealed its two Super Bowl ads starring Chris Hemsworth and Chris Pratt that plug its Ray-Ban glasses equipped with an AI assistant. Google today released an[...]
The Illusion of Progress: Why We’re Not As Far Ahead As We Think
“We put a man on the moon, but we can’t put food on every table. We built artificial intelligence, but we still can’t figure out human decency. We measure progress in dollars and data, but what if we’ve been measuring the wrong things all along?” Everywhere you look, you’ll hear the same story: We are […]
