That hardy perennial denim is making one of its periodic fashion comebacks – Sydney Sweeney for American Eagle even engaged the ever-wandering attentions of Donald Trump – and the iconic fabric has prompted some good ads in its time. Cheeky, though, of Primark and agency VCCP to hark back to an all-time classic, BBH’s Nick …
The post VCCP sources Levi’s classic for Primark UK TV debut first appeared on More About Advertising.
