Trade Groups Bristle as ASA Warns Brand Campaigns May Be Hit by UK HFSS Ad Ban

When the Conservative government under former Prime Minister Boris Johnson introduced plans to ban ads for foods high in fat, salt, or sugar (HFSS) before 9pm on TV, and a total ban online, advertiser trade groups pushed back. The new UK laws, they argued, would deprive publishers and broadcasters of ad spend and restrict food Read More