Specsavers is big into hearing these days and agency Golin London has signed up Hilary and Jack Whitehall (Jack’s parents) to front a video and social campaign riffing on some research that appears to show the over-55s say ‘what?’ more often than they do ‘I love you,’ leading to arguments. But they would wouldn’t they? …
The post Specsavers boosts hearing pitch at home with the Whitehalls first appeared on More About Advertising.
