I always like work that does more than behave like advertising. Work that enters culture, creates some noise, and ultimately sells stuff. As we say in the BBDO network, it’s all about doing big things. These three all do that in very different ways. One turns a promotion into a cultural product. One turns a …
The post (Not) Top Tips for Cannes: Guy Hobbs of AMV BBDO first appeared on More About Advertising.
