No, You Haven’t Entered The Upside Down. Netflix Is Everywhere—Here’s Why

Scoops Ahoy’s “U.S.S. Butterscotch” flavor chills in a Walmart freezer. Puma’s website sells Squid Game uniforms. In New York City, Queen Charlotte leads a grand regency ball. No, you haven’t entered the Upside Down: Netflix’s IPs are everywhere–and it’s not a happy coincidence. The streamer is gearing up to give Disney and Universal a run…