OOH Classifieds Today —View Florida

— The New Year is the absolute best time to land that new position. Be ready to go for 2025 --Real Estate/Leasing Rep, AE, Regional Sales & Account Manager, Ops Coordinator, Graphic Designer, -- The post OOH Classifieds Today —View Florida first appeared on OOH TODAY.

By |2025-01-27T02:20:35-08:00January 27th, 2025|News|Comments Off on OOH Classifieds Today —View Florida

SZA and Kendrick Lamar in Digital Window Activation for Grand National Tour

Super Bowl 2025 Halftime Superstar Kendrick Lamar Unveils ‘The Grand National Tour’ with an Immersive Digital Window Activation The post SZA and Kendrick Lamar in Digital Window Activation for Grand National Tour first appeared on OOH TODAY.

By |2025-01-27T02:20:34-08:00January 27th, 2025|News|Comments Off on SZA and Kendrick Lamar in Digital Window Activation for Grand National Tour

Dr. Martens Celebrates Lunar New Year with a Slithery Snake Collection

Celebrate the Year of the Snake with the Dr. Martens Lunar New Year 2025 collection. This limited-edition drop features iconic footwear and accessories adorned with snake-inspired details, perfect for ushering in good fortune and celebrating the new year in style. The article Dr. Martens Celebrates Lunar New Year with a Slithery Snake Collection appeared first [...]

By |2025-01-26T22:25:45-08:00January 26th, 2025|News|Comments Off on Dr. Martens Celebrates Lunar New Year with a Slithery Snake Collection

2025: The Year of Publisher Profitability – Seize The First Mover’s Advantage

Reading Time: 3 minutes The digital advertising landscape is evolving rapidly, and 2025 promises to be a transformative year for publishers. With native and video ads driving higher revenue and engagement, a shift toward contextual targeting, and advancements in supply path optimization (SPO), publishers have unparalleled opportunities to boost their profitability. This blog outlines key [...]

By |2025-01-26T18:21:34-08:00January 26th, 2025|News|Comments Off on 2025: The Year of Publisher Profitability – Seize The First Mover’s Advantage

The Matters of Marketing: Decoding the Forces Redefining Marketing in 2025

Reading Time: 3 minutes As we step into 2025, the world of marketing is undergoing seismic shifts. From the rise of intentional consumers to the dominance of video advertising and the transformative power of AI, this year promises to be a pivotal moment for brands to recalibrate their strategies. Here are the key forces redefining [...]

By |2025-01-26T18:21:33-08:00January 26th, 2025|News|Comments Off on The Matters of Marketing: Decoding the Forces Redefining Marketing in 2025

Cheetos, Hyundai and more: top creative ads of the week

My weekly compilation of clutter-breaking creative ads is a small tribute to ad agency teams everywhere. A majority of ads are simply ignored. Ads which pass the first test of being noticed and then liked deserve some praise. Kellogg’s: the OG Most brands under-invest on distinct brand assets. A slogan, design element, brand colours – [...]

By |2025-01-26T18:21:32-08:00January 26th, 2025|News|Comments Off on Cheetos, Hyundai and more: top creative ads of the week

What is impression-based remarketing?

In today’s competitive digital landscape, standing out is crucial for successful marketing campaigns. Impression-based remarketing provides an innovative approach to reaching potential customers who have interacted with your brand in subtle ways. Unlike traditional click-based methods, this strategy enhances your brand exposure by targeting users who’ve merely viewed your advertisements. By employing advanced tracking technologies [...]

By |2025-01-26T18:21:31-08:00January 26th, 2025|News|Comments Off on What is impression-based remarketing?

NerdWallet’s Super Bowl Teaser Stars a Chatty Beluga Whale

Not only do beluga whales have Einstein-level IQs, but at least one of the Arctic-dwelling creatures has been blessed with the gift of speech. That's according to a comedic 30-second teaser from NerdWallet for its first Super Bowl commercial. The video, launching today during the NFL Conference Championship games, plays fast and loose with the...

By |2025-01-26T18:21:29-08:00January 26th, 2025|News|Comments Off on NerdWallet’s Super Bowl Teaser Stars a Chatty Beluga Whale
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