How News Networks Are Aiding Los Angeles Wildfire Relief Efforts

The wildfires that have raged in the Los Angeles area since Jan. 7 have resulted in large-scale amounts of property destruction and people displacement. With the death toll still climbing and over 12,000 structures damaged, it is expected to be one of the costliest natural disasters in the country's history, with an estimated price tag...

By |2025-01-17T14:30:17-08:00January 17th, 2025|News|Comments Off on How News Networks Are Aiding Los Angeles Wildfire Relief Efforts

TikTok Brand Darlings Chart Their Next Steps

Stanley Cups, Charli XCX's Apple dance, Duolingo's "unhinged" green owl mascot, and being "very demure, very mindful." Some things are simply synonymous with TikTok, including the brands that have used the platform to boost themselves into the stratosphere via paid and native content. From January 19, TikTok will be banned in the U.S. after the...

By |2025-01-17T14:30:16-08:00January 17th, 2025|News|Comments Off on TikTok Brand Darlings Chart Their Next Steps

TikTok CEO Shou Zi Chew Responds to Supreme Court Ruling

Hours after the Supreme Court unanimously upheld a law banning TikTok in the U.S. as of Sunday, the platform's CEO, Shou Zi Chew, posted his response in video form, going out of his way to praise President-elect Donald Trump. "On behalf of everyone at TikTok and all our users across the country, I want to...

By |2025-01-17T14:30:15-08:00January 17th, 2025|News|Comments Off on TikTok CEO Shou Zi Chew Responds to Supreme Court Ruling

As Supreme Court Upholds TikTok Ban, Creators Fret About The Future

On Friday (Jan. 17), the Supreme Court upheld a law that will see TikTok banned in the U.S. on Sunday (Jan. 19). The decision leaves creators searching for other platforms to reach their audiences. For creators like Gigi Robinson, TikTok's silence on how to prepare for a ban has left them feeling uninformed. Robinson said...

By |2025-01-17T11:59:41-08:00January 17th, 2025|News|Comments Off on As Supreme Court Upholds TikTok Ban, Creators Fret About The Future

Digital Advertising Set for Double-Digit Growth in Retail Media, CTV, and Social

Things are looking positive in the digital advertising world. This week, the Interactive Advertising Bureau (IAB) released its 2025 Outlook report, which digs into ad spending trends for the new year. The report is based on a survey of buyers at brands and agencies to better understand their growth strategies, anticipated spend by channel, and...

By |2025-01-17T11:59:40-08:00January 17th, 2025|News|Comments Off on Digital Advertising Set for Double-Digit Growth in Retail Media, CTV, and Social

Changes In Meta’s Ad Prices Show Dollars Shifting There Ahead of TikTok Ban

As advertisers brace for a U.S. without TikTok., Meta's cost-per-thousand-impressions (CPMs) are showing signs of both increased competition and expanded ad inventory, according to three sources. The Supreme Court upheld the TikTok ban today, a decision that could reshape the global social media landscape. Its removal from the U.S. market puts billions in ad dollars...

By |2025-01-17T10:44:18-08:00January 17th, 2025|News|Comments Off on Changes In Meta’s Ad Prices Show Dollars Shifting There Ahead of TikTok Ban
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