Ben & Jerry’s founders discuss buying back ice cream brand
Ben Cohen and Jerry Greenfield have discussed buying back the Ben & Jerry’s brand from Unilever.
11 creative campaigns to know about today
Among the notable campaigns for Feb. 27: Lauren Greenfield’s powerful new gun violence PSA and SkinnyPop’s Oscars spot with Jennifer Aniston.
WPP’s sales outlook misses analysts’ estimates, shares drop
WPP shares dropped the most in more than six years after the agency group forecast sales will remain flat or shrink this year, missing analysts’ estimates.
Tuesday, Feb. 25 Evening Cable News Ratings: The ReidOut’s Replacement Draws Over a Million Viewers
Fox News' two top-performing programs shared the spoils on Tuesday. The Five won the total viewer battle, while Jesse Watters Primetime finished first in the Adults 25-54 demo. Over at MSNBC, the 7 p.m. slot vacated by Joy Reid was temporarily rebranded as MSNBC Prime. The first episode was anchored by Michael Steele and was...
Mark Read Looks to GroupM to Revive WPP’s Growth
WPP disappointed the market with weaker-than-expected earnings results for Q4 and 2024. For the former, revenue less pass-through costs declined 2.3%, while the latter declined 1% on a like-for-like basis. The outlook for 2025 is flat to minus 2%, sending the ad giant's shares tumbling in early morning trading on Thursday. WPP's results stand in...
Why Peppa Pig’s Mummy Announced Pregnancy on Kylie Kelce’s NGL Podcast
Mummy Pig is announcing a pregnancy, and Kylie Kelce is the perfect host to Peppa her with questions. Today, Kelce's Not Gonna Lie (NGL) podcast and her team at Wave Sports & Entertainment joined with Hasbro to announce that Mummy Pig, Peppa Pig's mom from the British animated franchise, is pregnant. "Baby No. 3 is...
Trying to Set the Record Straight About Tegna’s Weather Hub Speculation
Yesterday, we posted a story where we asked if Tegna was setting up a weather forecasting hub based on a job posting we saw. Tegna quickly responded to our question by saying it was a backup role for big weather events, but also sent along a full statement, which I didn't post in full. I...
Gene Hackman, Known for Films, Also Lent His Voice to Commercials
Five-time Academy Award-winning actor Gene Hackman has died at age 95. He was found dead Wednesday afternoon at his home in Santa Fe, N.M., along with his wife, classical pianist Betsy Arakawa, and their dog. Hackman had a prolific career in Hollywood, despite not getting his first big break until he was in his 30s...
NBCUniversal Launches SNL Arcade Experience
The SNL50 anniversary special may be over, but NBCUniversal wants fans to continue celebrating. Today, the company announced that it has partnered with Comcast, Cox, and Verizon to launch an SNL Arcade experience, which was created by Exponential Entertainment and includes three trivia quizzes for fans to test their knowledge of the sketch comedy show....
Mike Gillaspia Named Evening Co-Anchor at KIII in Corpus Christi
Mike Gillaspia has been named weekday evening co-anchor alongside Leslie Adami for Corpus Christi, Texas ABC affiliate KIII. He replaces Rudy Trevino who went part-time role in January. Gillaspia has worked at KIII since 2020. "To be asked to fill this role at a legacy station like KIII is beyond compare for me," Gillaspia said....