March 2025 Media Distributor Gauge: Warner Bros. Discovery Records Largest Monthly Viewership Increase
YouTube remained in first place and had its best TV share ever, eclipsing the record it set in February.
Week of April 14 Morning News Ratings: Gayle King’s Space Odyssey Rockets CBS Mornings to Double-Digit Gains
Good Morning America repeated at No. 1 in total viewers, while Today held onto the top spot in the demo.
American Culture Still Matters for Global Brands
America is under a sharper lens than perhaps ever before. So why are global brands still so invested in showing up here?
‘Made in the USA’? Make Sure You’re ‘Virtually All’ Domestic
Businesses must meticulously track the origin of every input, from raw materials to individual parts, and accurately represent the manufacturing journey of their products.
Bill Owens Exits 60 Minutes as Paramount Pursues Trump Settlement
"I am stepping aside so the show can move forward," Owens wrote in a memo to staff.
Natalie Wills Travels From Booking.com to Expedia Group
Expedia Group has hired Natalie Wills as svp of brand marketing and creative. The exec joined last month from Booking.com, where she served as vp of brand marketing since July […]
Alisha McDevitt Promoted to GM of WMUR in New Hampshire
McDevitt has worked at the Hearst owned station for nearly 30 years
Google Will Keep Cookies and Backtrack on its Opt-Out Plans
The development is a drastic reversal on years-long efforts to deprecate the tracking technology.
Instagram Launches Edits to Its Global Audience
Meta is serious about competing with TikTok not just in social video hosting, but also in the social video editing space.
Google Announces New Plan for Third-Party Cookies in Chrome: Don’t Change Anything
Following five years of industry upheaval since Google first announced its intention to kill off third-party cookies in its Chrome web browser, we're now back to square one. A blog post released by the company today states that Google is no longer planning on introducing a global prompt for third-party cookies, meaning that for the [...]