Havas Chicago Hires Frank Dattalo as CCO
Havas Chicago has appointed Frank Dattalo as chief creative officer (CCO), the agency exclusively shared with ADWEEK. He succeeds Myra Nussbaum, who had been CCO and president of Havas Chicago […]
How Can I Measure the Success of Rickshaw Ads in Pune?
Auto-rickshaws are popular for advertising as much as they are for commuting. They have a mass outreach and help take brands across the nook and corner of a city. However, the one question that prospects commonly ask us is how they measure the success of their auto-rickshaw ads in Pune. And we consider it a… Read [...]
Deep Blue Is Building a Women’s Sports Yacht Club at Cannes
Deep Blue is building a women's sports yacht club at Cannes with the support of JPMorganChase and Genius Sports.
Ted Talks: Netflix Co-CEO Previews Subscriber and Ad Strategies Ahead of TV Upfronts
Ted Sarandos says Netflix remains a 'subscription revenue service' at the Time100 Summit.
Perplexity Would Also Consider Buying Google’s Chrome, Raises Concerns About OpenAI’s Bid
OpenAI execs previously testified in court, stating the company would consider buying Chrome if Google is forced to sell.
IPG Revenues Decline in Q1 as Restructuring Efforts Progress
Holding company IPG reported a 3.6% organic revenue decrease in Q1 and reaffirmed its 2025 outlook while advancing restructuring efforts ahead of its merger with Omnicom.
Comcast Answers Tariff Uncertainty With NBA and Peacock
NBCU's parent company is "optimistic" despite global uncertainty.
How new online casinos are using digital marketing to stand out
With an overwhelming number of online casino sites being available to players, the immediate challenge for any new platform entering the sector is getting noticed. With so many casinos offering much the same service on the surface, and even the same games by leading providers, what can a new online casino do to get themselves [...]
Park & Battery’s Michael Ruby: my Top Tips for Cannes
Top Tips for Cannes AT&T – “Sleep With Rain” “Sleep With Rain” is a brilliant fever dream of a campaign, reuniting The Office cast in a mock startup venture to market the ultimate sleep aid: a pillow that talks to you in the dulcet tones of Rainn Wilson. The sheer absurdity of the premise is [...]
Open X enjoys a winning Coca-Cola moment
Coca-Cola is currently probably WPP’s most important account – it recently lost US media to those French marauders at Publicis but handles most of the rest – and it’s having one of a number of decent moments with a new Out of Home campaign celebrating 110 years of the iconic glass bottle. By bespoke WPP [...]