Equinox Group, LLC, the operator of Equinox and SoulCycle fitness clubs, recently entered into a settlement agreement with the New York Attorney General’s Office (“OAG”). Under the settlement terms contained in the Assurance of Discontinuance, Equinox agreed to pay $600,000 and overhaul its subscription and cancellation practices. The deal was announced in May 2025, following [...]
WPP and others roll out AI-generated campaigns as Facebook owner Meta plans to let firms create their own ads WPP chief Mark Read to step down as agency battles AI From using motion capture tech to allow the Indian cricketing star Rahul Dravid to give personalised coaching tips for children to an algorithm trained on [...]
WBD president and CEO David Zaslav announced the plan on Monday.
Global media business Warner Bros. Discovery announced today that it plans to separate itself into two publicly traded companies. The split is framed as a separation of WBD's traditional TV networks from its TV and film studios and streaming assets, though this isn't exactly how the company is set to be carved up. The 'Streaming [...]
Mark Read’s seven year reign as WPP CEO is coming to an end with the company announcing “Mark has decided that the time is right for him to hand over to a new leader” in a 7am announcement. Read’s departure has been widely anticipated following the appointment of former BT CEO Philip Jansen as chairman [...]
DAZN and NFL Game Pass pitch American football to the world's boxing and soccer fans.
The Billboard That Broke the Internet In a world dominated by digital marketing and social media, it’s rare for something as traditional as a billboard to stop us in our tracks. But that’s exactly what happened with Georgina Rodríguez’s viral marketing campaign for the Netflix series I Am Georgina. View this post on Instagram A [...]
Stop generating revenue for others and start creating long-term value for yourself. ...leverage your expertise to build equity in your own digital billboard business—on your terms, in your market The post OOH Classifieds Today —13 Positions first appeared on OOH TODAY.
I’d confidently say that the best work this past year shared one brilliant trait: it didn’t just spark cultural conversations, it drove cultural participation. For me, the standout brands and agencies definitely understood that when you empower audiences to get involved, to play, and to genuinely feel a part of your narrative, that’s when they [...]
Leading independent global advertising creative award Cresta has announced that Helen Pak, SVP of Creative - Marketing, Design and Content at Disney, is to be Jury Chair for this year’s competition. “Helen’s a truly remarkable creative, combining a great depth of experience in advertising agency leadership, while also having acquired outstanding client-side experience, first at [...]
