treat the window as a structured sequence of three deliberate touches, each with a distinct purpose and none of them a renewal pitch The post The Renewal Window Most Operators Miss — And Why first appeared on OOH TODAY.
"It's one giant foamy, pointed and mischievous reminder to our World Cup hosts that Nobody Does The post Paddy Power Gives The Proverbial Finger first appeared on OOH TODAY.
A Blockbuster Moment Above Broadway The post The Best Billboard I Saw Today first appeared on OOH TODAY.
The AdExchanger Daily Newsletter will be on hiatus for Juneteenth tomorrow, so we’ll see you back here first thing on Monday. AdExchanger will be on the ground in Cannes (on the beach, rather, or La Croisette to the initiated), and we’ll have all the news and gossip from the south of France. Check out the [...]
Facebook, Instagram and YouTube have made themselves too embedded to fear real regulation. It’s time to think much bigger about our digital future There is a non-zero chance that Mark Zuckerberg doesn’t even know that the UK proposed to ban Facebook and Instagram for under-16s on Monday. There is almost 100% certainty that he doesn’t [...]
The National Republican Senatorial Committee (NRSC) is concerned about the GOP losing control of the U.S. Senate in the upcoming midterm election. You can see this concern plainly in the commercials that the mainstream group with fringe views makes and runs. Here’s one that attacks Graham Platner, the Democratic Senate candidate from Maine. NRSC is [...]
Send us Fan Mail In this week’s episode of the Digital and Dirt podcast, Ian sits down with Todd Johnson to discuss the evolution of programmatic advertising, the growing role of AI and attention measurement in media buying, and why storytelling still matters in an increasingly automated industry. Podcast Breakdown 00:00 - 04:50 Introduction, career [...]
Amazon’s Patent Evaluation Express (APEX) has become one of the most consequential patent enforcement venues in the country. According to a recent Bloomberg Law analysis, federal lawsuits stemming from the program grew more than 200% from 2022 to 2025. For companies selling on Amazon, and for patent owners targeting them, there are three features of [...]
Olshan Frome Wolosky LLP has been recognized in the 2026 edition of The Legal 500 US as a Leading Law Firm in Advertising and Marketing: Transactional and Regulatory, with three attorneys individually ranked, including Andrew Lustigman being recognized as a Leading Partner. The firm’s recognition in this highly competitive category reflects its steady focus on [...]
The dominance of YouTube has helped normalize free, lower-budget, creator-centric content, a tailwind for the once overlooked FAST ecosystem.
