It was only a matter of time before we saw a heavyweight global consumer campaign in the competitive AI space. Anthropic – one of the big players alongside ChatGPT – has shown its ambition by appointing Mother to do the honours and persuade us all to be excited, not frightened, about what AI can offer. …
The post Mother wins Anthropic and urges us to ‘keep thinking’ in global AI push first appeared on More About Advertising.
