View Larger Image Light Beer Was a Flop, Until the Right Advertising Came Along No one remembers Gablinger’s, but nearly 60 years later, Michelob Ultra is the country’s No. 1 beer. By iAMedia|2026-02-03T04:47:08-08:00February 3rd, 2026|News|Comments Off on Light Beer Was a Flop, Until the Right Advertising Came Along Share This Story, Choose Your Platform! FacebookXLinkedInPinterest Related Posts FAST Channels Could Prove Their Value If Platforms Would Quit Hiding Their Data Gallery FAST Channels Could Prove Their Value If Platforms Would Quit Hiding Their Data September 11th, 2026 The Ad Spend Outlook Is Looking Up; Google Brings AI To MMM Gallery The Ad Spend Outlook Is Looking Up; Google Brings AI To MMM September 11th, 2026 The Best Billboard I Saw Today Gallery The Best Billboard I Saw Today September 10th, 2026 2026–27 NHL CTV Advertising Playbook: how to reach hockey fans beyond the rink Gallery 2026–27 NHL CTV Advertising Playbook: how to reach hockey fans beyond the rink September 10th, 2026 Ogilvy Paris Appoints Matteo Maggiore as Global Creative Director Gallery Ogilvy Paris Appoints Matteo Maggiore as Global Creative Director September 10th, 2026