Kimberly-Clark, which spends around $1bn worldwide, is reviewing all its global creative and accounts with the exception of US media which stays with recently-appointed Publicis. Brands include Kleenex, Huggies, Scott, Poise, Cottonelle and Andrex. Publicis, Omnicom, Interpublic and WPP are all believed to be competing alongside Accenture Song which handles some creative work. Mischief, Quality …
The post Kimberley-Clark reviews global creative and media first appeared on More About Advertising.
