View Larger Image How Lowe’s Turned Its NFL Sponsorship Into a Play for Gen Z As Lowe’s revives its Earn Your Sunday campaign, CMO Jen Wilson says its NFL partnership has paid off in unexpected ways By iAMedia|2026-09-03T06:29:01-07:00September 3rd, 2026|News|Comments Off on How Lowe’s Turned Its NFL Sponsorship Into a Play for Gen Z Share This Story, Choose Your Platform! FacebookXLinkedInPinterest Related Posts Smart Acquisition Or Frankenstack? Stagwell-Freestar And DoorDash-Instacart Smart Acquisition Or Frankenstack? Stagwell-Freestar And DoorDash-Instacart October 30th, 2026 Zocdoc Opens Its Platform to AI Agents Gallery Zocdoc Opens Its Platform to AI Agents October 30th, 2026 The Cheesecake Factory Is the Real Winner in Obama-Trump Food Fight Gallery The Cheesecake Factory Is the Real Winner in Obama-Trump Food Fight October 30th, 2026 Week of Oct. 19 Cable News Ratings: Networks Grow in Total Viewers Gallery Week of Oct. 19 Cable News Ratings: Networks Grow in Total Viewers October 30th, 2026 Your Media Plan Might Be Missing Its Best Customers Gallery Your Media Plan Might Be Missing Its Best Customers October 30th, 2026