In this week’s episode of the Digital and Dirt podcast, Ian sits down with Erin Everhart, VP of Content & Events at MediaPost, the media, marketing, and advertising industry’s resource for news coverage, events, and more.
Podcast Breakdown
00:00 – 05:55 Introduction, fun facts & New Orleans roots
05:56 – 12:00 Journalism beginnings, career pivots & Home Depot journey
12:01 – 17:52 Leadership lessons, saying yes & building opportunities
17:53 – 23:50 Media saturation, creative marketing & consumer attention
23:51 – 30:10 Influencer marketing, brand relevance & omnichannel strategy
30:11 – 40:41 Layoffs, career transitions & finding the right opportunity
40:42 – 52:52 Networking, authentic relationships & the MediaPost community
52:53 – 01:11:06 Work-life balance, family priorities & personal reflections
