Overtime Is Investing Millions Expanding Its Athlete Talk Shows, Citing Virality

The sports media company Overtime plans to expand its slate of athlete talk shows in the coming months, growing its current roster of four series to as many as 10, according to chief executive Dan Porter. "By September, we will most likely double the size of the network and invest millions of dollars in this,"...

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For Rocket Companies CMO, A Rebrand Is Just The First Step Towards Disruption

For the past nine months, Rocket Companies, along with creative agency of record Mirimar, and design agency Otherway, has been studying brands like Nike, Apple, and Airbnb to inform the direction of its rebrand. This week, the fintech company--which houses mortgage, real estate, and financial services brands-- debuted its new logo, wordmark, and color palette....

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Americans Are Waking Up: How RedNote is Shattering U.S. Propaganda About China

What if the U.S. government isn’t protecting you from China—but protecting itself from the truth? For decades, the U.S. media and government have fed the public a carefully curated narrative: China is the enemy. From tech bans to trade wars, the message is clear—China is a dangerous force that must be contained. But now, something […]

By |January 17th, 2025|Categories: News|Comments Off on Americans Are Waking Up: How RedNote is Shattering U.S. Propaganda About China

Agency news you need to know this week

An Interpublic Group of Cos. agency notches a cereal win, a trio of DEI specialists expand their consultancy and more.

By |January 17th, 2025|Categories: News|Comments Off on Agency news you need to know this week
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