Introducing FutureWeek, VideoWeek’s Sister Publication Focusing on AI in Media & Marketing
VideoWeek has a new sibling, FutureWeek, a new publication providing both clarity and critical analysis of how AI is changing media and marketing. FutureWeek will also be running a series of events to build out an AI community and to help chart the course of direction for the industry, the next of which - Read More
Donald Trump’s Inauguration Draws 24.5 Million Viewers, Down From 2021 and 2017 (Updated)
This post has been updated with final numbers from Nielsen Media Research The numbers are in, and 24.589 million total viewers watched President Donald Trump's inauguration on Monday, per Nielsen Media Research. That viewership spanned 15 networks and peaked at 34.4 million during the 12:15 p.m. ET quarter-hour when Trump took the oath of office....
Ulta Beauty CMO Michelle Crossan-Matos Is Leaving the Beaty Retailer
Michelle Crossan-Matos, chief marketing officer at Ulta Beauty, revealed in a LinkedIn post Wednesday that she is leaving the company. Crossan-Matos assumed the CMO role at Ulta Beauty in January 2023, responsible for brand building, consumer insight, creative, credit, ecommerce, guest services, member loyalty, public relations, store design, and UB Media, the company's retail media...
Kansas City ABC Station Adds Sixth Meteorologist to Weather Team
Brittany Foster has joined Kansas City ABC affiliate KMBC as a meteorologist. The station now has the city's largest weather team with six meteorologists. "When it comes to keeping viewers safe, KMBC 9 First Alert Weather is committed to setting the standard," said KMBC 9 First Alert chief meteorologist Bryan Busby. "Brittany boosts our ability...
Anthropologie’s Secret to Retail Success With CMO Elizabeth Preis
Retail is no longer just about selling products--it's about creating experiences that are relevant and resonate emotionally. In this episode of The Speed of Culture podcast, Matt Britton sits down with Elizabeth Preis, global chief marketing officer at Anthropologie Group, to explore how Anthropologie has built lasting brand love, embraced digital discovery, and redefined customer...
Explainer: What To Know About CNN’s Defamation Case and Verdict
On Jan. 17, CNN announced that it had settled a defamation case with Navy veteran and security consultant Zachary Young. The trial unfolded in a Florida courthouse during the first two weeks of January and ended with a jury finding the network liable and awarding Young $5 million in damages. CNN joins Fox News, Newsmax,...
Top Creator MrBeast Joins Group Submitting a Bid for TikTok
The creator marketing ecosystem dodged a potentially devastating bullet with President Donald Trump's recent executive order postponing the ban on TikTok in the U.S. Now, a creator luminary is stepping in to help save the platform. Jimmy Donaldson, better known as MrBeast, has now joined a group in a bid to buy TikTok from its...
Marketers Will Need to Double Down Against Divisiveness
The success of advertising rests on clear, concise, and culturally considerate communication. Yet only 22 days into 2025, legal mandates and corporate maneuvers would suggest that facts are not important to consider when crafting what we say, how we say it, or how we show it. Everyone was left a little shaken following Mark Zuckerberg's...
Watch the newest commercials from Carvana, Nespresso, Reese’s and more
Kristen Bell and Dax Shepard go car shopping on the Carvana app.
Mediahub boss John Moore exits as IPG prepares for Omnicom merger
The ripple effect of the mooted Omnicom/IPG merger is already being felt and John Moore (left), global CEO of Mediahub, currently part of IPG, is leaving 27 years after joining the agency. Mediahub, which employs about 1000 people worldwide, was once part of MullenLowe, also now IPG’s. Mediahub says: “After 35-plus incredible years in this … The post Mediahub boss John Moore exits as IPG prepares for Omnicom merger first appeared on More About Advertising.
