Streaming Ratings, Week of Jan. 27: Second Week at No. 1 for Netflix’s The Night Agent
Netflix's crime thriller The Night Agent made it two weeks in a row as the most-watched streaming title, taking the honor for the final week of January, according to Nielsen Streaming Content Ratings. The Night Agent had 2.924 billion viewing minutes for Netflix, which had six titles in the top 10, with two having shared...
Disney Sells Out Ad Inventory for 97th Oscars Ahead of Show’s Streaming Debut
Even without last year's Barbenheimer bump, the excitement surrounding this year's unpredictable Oscar race is proving Kenough for advertisers. Disney Advertising announced that it has once again sold out its Academy Awards ad inventory ahead of the show's 97th edition on March 2. The ceremony will air live on ABC and also stream live on...
Destination Marketing Insights From Kate Wik, CMO of Las Vegas Convention and Visitors Authority
Welcome to this episode of the Marketing Vanguard podcast. Today, Jenny Rooney speaks with Kate Wik, CMO of the Las Vegas Convention and Visitors Authority. In this engaging conversation, Kate shares her journey from agency life to becoming the CMO of one of the world's most dynamic destinations, discussing how Las Vegas continues to evolve...
Mounjaro Maker Eli Lilly Swipes at Unapproved GLP-1 Rivals in Oscars Ad
At the 2024 Academy Awards, Eli Lilly, the manufacturer of blockbuster weight loss drugs including Mounjaro and Zepbound, criticized people for taking GLP-1s without an obesity diagnosis. In 2025, the pharma giant is changing tack with an attack on its non-FDA-approved rivals. "Healthy Skepticism," from Wieden+Kennedy, will debut at the 97th Academy Awards on Sunday,...
Here’s the Roundup for the Week Ending February 28
This week's edition of stories we didn't get to for one reason or another goes out to FCC Chairman Brendan Carr, who is making a lot of news since his recent appointment. Carr revealed his plans for local TV stations during the Innovation to Restore Trust in News: A National Summit hosted by digital news...
Eli Lilly takes aim at telehealth rivals in ‘Healthy Skepticism’ Oscars ad
Eli Lilly is airing an ad during the Academy Awards urging customers to adopt a health skepticism when marketed drug brands that are not FDA-approved.
Robert Price Leaving KABB and WOAI in San Antonio
Robert Price is leaving San Antonio NBC and Fox affiliate WOAI and KABB after 14 years. "It's a really bittersweet moment for me. I feel like I got the chance to grow up twice in San Antonio. Once as a child, and then again as a broadcast journalist. I met so many wonderful people along...
Wednesday, Feb. 26 Cable Evening News Ratings: The Five Regains Top Position in the Demo
Fox News' The Five returned to the top spot in both total viewers and the Adults 25-54 demo. CNN reclaimed second place in the demo, while viewers apparently left MSNBC Prime in its second day. The ReidOut's temporary replacement was the lowest-rated show of the evening in the demo and second-lowest in total viewers. 25-54...
