As Tesla’s Favorability Dips Below Zero, EV Maker Rivian Drops Its First Major Ad Campaign
The national campaign is built on true stories from Rivian owners.
Lester Holt Sets Date of Final NBC Nightly Newscast
Holt's Nightly News tenure will end on May 30.
Nielsen Launches New Ad Supported TV Measurement Report
Nielsen report will provide a more comprehensive look at how TV delivers advertising across broadcast, cable, and streaming.
A Multicurrency Marketplace Needs Measurement That Keeps Up
Closed environments aren’t going away—they’re multiplying. And so are the currencies.
David Banner Reveals How Brands Can Crack the Cultural Code
As creators and artists increasingly drive consumer trends, brands must look to them to set the tone for what’s cool and relevant. But in the race to show up authentically, […]
GMG Acquires Coveteur, Marking Its First Purchase
The tie-up comes almost exactly one year after Coveteur abruptly closed down.
The Two Sides of AI. How Some Journalists Use The Technology for Good and Others…Not So Much
One former local met uses ai to create forecasts, while one local station uses it to create animal versions of anchors
KMOV News Director Scott Diener Said He’s Leaving Station in July
He said he is retiring now because his perspective has changed.
Gold House’s 2025 A100 List Honors Impactful AAPI Leaders
Gold House has unveiled its 2025 A100 List, honoring 100 Asian Pacific leaders across industries.
TF1+ Aims to Become “Premium Alternative to YouTube”
French broadcaster TF1 has released its Q1 2025 earnings, marking the first full year of operation for its TF1+ streaming service. The company posted growth in viewers and revenues for the revamped BVOD service, which was launched in January 2024. While the commercial broadcaster's total ad revenues were flat compared with the same quarter in Read More
