Cloud Forest is thrilled to welcome Producer and Director Max Kane, marking a key addition to the company’s growing leadership team. With a background spanning Business Affairs, Physical Production and Independent Filmmaking, Max brings a rare blend of operational fluency and creative instinct to Cloud Forest as it continues to scale its work across brand, commercial and corporate projects.
In his role at Cloud Forest, he will work across creative development, production and post-production, writing scripts, directing fast-turn branded films, running shoots, coordinating editors, VFX artists and animators, and overseeing dozens of projects in post.
“I’ve always been drawn to storytelling and the business behind it,” shares Max. “Cloud Forest is the perfect place to combine everything I’ve been building toward, creative work, business growth, and being a part of something long-term. The impact here is immediate and I’m given a real voice and creative input, with the opportunity to grow with the company rather than service it. I’m involved from concept through delivery, while helping shape how the company grows alongside Matthew, who has shot everywhere from LA to the Swiss Alps, and who I deeply respect and admire.”
Prior to joining Cloud Forest, Max spent several years at Anonymous Content working across Business Affairs and Production, where he developed a deep understanding of how projects are developed, financed and executed, experience that now informs his approach to building scalable creative and production systems. During his time there, he contributed to projects like “Nickel Boys,” which was nominated for Best Picture in 2025, “Foe,” directed by Garth Davis, and “Swan Song,” starring Mahershala Ali.
Alongside his work at Cloud Forest, Max is an active filmmaker whose short films have screened at festivals, premiered on BIFA-qualifying Directors Notes, and have been featured by Shots, one of the advertising industry’s most respected creative showcases. He has directed, produced and edited numerous short films over the past eight years, including “Duck,” “House of Brotherly Love,” and “Ah-Ma Burns.” His projects have ranged from two-person crews to productions of more than 70, and in 2025, he won the Los Angeles 48-hour Film Project.
“Max has a rare balance of creative perspective and production discipline,” says Matthew Forrest, Founder and EP of Cloud Forest. “He understands the realities of running production, how to show up for clients, and how to keep complex work moving forward calmly and thoughtfully. Beyond that, he brings a genuine kindness and work ethic that sets the tone for everyone around him. He’s someone I trust deeply. His values align closely with the Cloud Forest philosophy and I’m excited to have him helping lead projects as Cloud Forest continues to grow.”
Since its launch in late 2024, Cloud Forest has positioned itself as a creative and operational engine for brands and companies alike, working with healthcare companies Smarter Technologies, Quantum Health, and Imagine360, alongside commercial clients Postman, Bitwarden, and Aveeno. From developing, producing and delivering content across commercial, brand and corporate formats, Cloud Forest functions as an integrated extension of clients’ teams. With expertise spanning live action, animation, mixed media and VR, the company combines deep production expertise with a curated creative network to execute projects from conception through final delivery with precision.
