Lots of brands linger in people’s minds because of advertising they produced years ago, brand-building stuff unlike the torrent of digital we enjoy today. Old Spice is one such, launched on an unsuspecting world by Wieden+Kennedy. Now Spanish agency Burns has taken up the challenge a decade later with a campaign that doesn’t match the …
The post MAA Ad of the Week: ‘Cold’ Spice from Spanish agency Burns first appeared on More About Advertising.
